Top 5 Film & Television Apps Performance in Ecuador Q2 2021

In the second quarter of 2021, the top Film & Television apps in Ecuador — Disney+, Netflix, HBO GO ®, Amazon Prime Video, and Crunchyroll — demonstrated diverse performance metrics in terms of downloads, revenue, and active users. Here’s a closer look at their performance:

Disney+ experienced fluctuating weekly downloads, with a peak of approximately 31K in the week of June 21. Revenue for the app showed a consistent trend, ranging from $4.5K to $5.6K weekly, peaking at $5.6K in late June. Active users saw a significant increase, starting from 386K in late March and reaching 433K by the end of June.

Netflix maintained a stable download rate, with a high of 30K in the week of June 21. Weekly revenue ranged between $2.7K and $3.3K, while active users remained robust, consistently around 1.8M to 1.9M throughout the quarter.

HBO GO ® saw a decrease in weekly downloads from 3.3K in late March to just 52 by the end of June. Revenue also declined, dropping to negligible amounts by the end of the quarter. Active users followed a similar trend, decreasing from 18.7K to around 13K.

Amazon Prime Video showed a varied download trend, peaking at 15K in mid-April before a decline to 8.5K in late June. Revenue was steady, fluctuating between $2.3K and $2.9K. Active users grew from 113K to 136K over the quarter, indicating a steady increase in engagement.

Crunchyroll maintained a consistent download rate, with numbers ranging from 3.7K to 7K. Revenue showed a slight increase, peaking at $2.3K in late June. Active users remained stable, fluctuating between 44K to 46K.

These insights, sourced from Sensor Tower, highlight the dynamic trends in the Film & Television app category in Ecuador during Q2 2021. For more detailed analytics and insights, visit Sensor Tower.